Faces of BOMA
Monday, November 5, 2018

Section: News

By Michele Ignacio

What is the name of your Company, how long have your work there, and what is your role?


I work for A.O. Reed & Co (a local mechanical contractor specializing in HVAC, plumbing, sheet metal and pipefitting). I’ve worked the Company for 15 years, and I am a HVAC maintenance salesperson.


How do you show the value of BOMA to your managers/supervisors?


By actively participating and volunteering for leadership roles, and building long-term relationships with both principal and associate members. 


When I joined the Organization back in 2011, my BOMA mentor Jaimi said that she wanted me to focus on building my leadership skills first and everything else will follow.  With this in mind, I stepped out of my comfort zone, overcame my shyness and volunteered…a lot. Over the years, I’ve been a committee member, chairperson and Board member, and used these experiences to gain and foster skills that have been very helpful for my job as a salesperson – such as prospecting for new members when I was on the Membership committee, to negotiating the audio/visual contract for the Gala to planning, delegating and executing past Backpack and Holiday Gift Drives.  At the Board level, I learned how to actively listen to my chairpersons and committee members and help mediate and navigate them through challenges they faced.



What advice would you give to new members about getting the most out of your BOMA membership?


You have to put forth the time and effort to build your presence as an individual and become the walking billboard of your Company.  Get out of your comfort zone and accept the fact that success won’t come overnight.  Think about why you joined BOMA and how you want to spend your time growing in the Organization. 


What’s the first concert you ever went to?


The Q106 Summer Jam featuring New Kids on the Block, Sweet Sensation and DJ Jazzy Jeff and the Fresh Prince at the SDSU Amphitheatre.